Public relations paper
I HAVE A SIMILAR PAPER ALREADY DONE, NO NEED FOR OTHER SOURCES OTHER THAN THE TWO COMPANY WEBSITES THAT I WILL SHARE WITH YOU WHEN YOU BID.
1- Select two companies. They should be comparable/competitive in providing services or producing commodities.
2- Each organization/company should be well-known and have many employees and consumers.
3- Examine each organization/company’s website and analyze its content highlighting its strength and weakness.
4- Your critical appraisal should focus on:
A- Media relations, particularly their presence and major activities on social media;
B- Consumer relations; and
C- Community relations.
5- Compare and contrast the two companies online PR presence and activities, and state your opinion regarding their effectiveness.
6- Your paper should be 9-10 pages long (including a printout of the homepages of the two companies), and should be well-thought and well-written.
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