Trade Promotions
these two are informal and can be a paragraph each and does not need to be double spaced and
need maybe one or two references.
Trade Promotions-
What are the biggest advantages of trade promotions and why? Compare and contrast trade
promotions vs. consumer promotions. Incorporate concepts and examples from this week’s lecture
in your post.
Sales Promotion Strategies
What are three sales promotion strategies? Compare and contrast the three strategies and use one
product to illustrate each strategy. Compare and contrast which strategies would be appropriate with
each of the four major types of selling (trade, retail, telemarketing, and e-marketing). Incorporate
concepts and examples from this week’s lecture in your post.
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