Explain the mission, vision, values, and challenges of Deep Roots Distillery

In this journal, you will start thinking about your final project. You will choose a case study and explain the mission, vision, values, and challenges of the
company. Read through the case study of the company you have chosen to focus on for your strategy and change management plan and answer the following
questions, based on the information provided in the case study document.

In your journal, complete the following:

 What is the name of the company you chose?

 A company’s mission is a statement that explains the purpose for the company’s existence. Based on the information provided in the case study, what is
the mission of your chosen company? Support your response with information from the case.

 A company’s values are the methods it uses to accomplish its mission. These are often called the company’s code of ethics or code of conduct. Based on
the information provided in the case study, what are your chosen company’s values? Support your response with information from the case.

 Describe two or three of the biggest challenges your chosen company is facing. Support your response with information from the case.

Guidelines for Submission: This journal should be at least three paragraphs. All references must be cited in APA format