Assignment: Market Selection and Five Forces Strategy Tool
Question description
Assignment: Market Selection & Five Forces Strategy Tool
Michael
Porter, a world-renowned strategy professor at Harvard, recognizes five
forces that form the profit-making potential of the average
organization. Porter’s Five Forces Analysis allows organizations to more
closely examine external forces that may impact profitability and that
are closer to the specific organization. Taken together, the results of
these analyses provide a comprehensive picture of the external
environment of the organization.
To prepare for this Assignment,
review “Nokia and the Smartphone Industry” on page 22 of Dyer, Godfrey,
Jensen, and Bryce (2016), and complete a personal version of the
Rivalry Strategy Tool provided on page 41 of the text. Be sure to
consider the potential impact of the Five Forces as a tool for shaping
industry competition and strategy development.
By Day 7
Submit a
3- to 5-page analysis of the influence of market selection in business
strategy development. Your analysis should address the following:
- What
is the intensity of rivalry—high, medium, or low—within the smartphone
manufacturing industry? Explain your answer using the Rivalry Strategy
Tool. - What is the intensity of supplier power—high, medium, or
low—within the smartphone industry? Explain your answer using the
Rivalry Strategy Tool. - What is the importance of correctly
identifying and choosing a firm’s industries and markets? Justify your
answer with at least one example. - How does accounting for
gaining and sustaining competitive advantage impact the success of
business strategy development? Explain.
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