6 Page Company Research Paper (1 Week turnaround)

Select one (1) of the following categories of products to research:
sports apparel, automobiles, home furnishings, or televisions. Use the
Internet to research at least two (2) companies within the selected
product category. Take note of the leading companies in this product
group, as well as the types of marketing, pricing, and consumer-oriented
promotional strategies that these leading companies within the product
group use. 

Write a six (6) page paper in which you:

• Compare and contrast the promotional strategies used by two (2)
  different companies for a similar product within the category that you
  selected.
• Recommend two (2) ways in which a company within the selected
  product group could use marketing information to differentiate itself in
  the marketplace to gain an advantage over its competitors. Provide a
  rationale to support your recommendations.
• Propose two (2) uses for consumer-oriented promotions that could
  assist a company in both the short and long term for the product group
  that you selected. Provide a rationale for your response.
• Analyze the strategic manner in which the leading company in this
  product group has made its pricing decisions by using one or more of the
  four (4) pricing objectives. Suggest two (2) actions that other
  companies within the same product group may take in order to
  differentiate themselves and gain a competitive advantage. Provide a
  rationale for your response.
• Determine the most effective advertising medium for a company in the
  selected product category. Support your response with two (2) examples
  of the effectiveness of the chosen medium.
• Use at least six (6) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.