Entrepreneurship: Starting and Operating a Small Business, Business Plan help

Resources: All previous parts of the Business Plan Practice, Appendix 2—Sample Student Business Plan—and Appendix 3—Advanced Business Plan—in Entrepreneurship: Starting and Operating a Small Business

Combine all parts of the Business Plan below and submit it as your Final Business Plan project.

• Your Business Idea

• Economics of One Unit

• Evaluating Your Business Idea

• Your Goals

• Technology

• Core Beliefs

• Competitive Advantage

• International Opportunities

• Marketing Step 1: Consumer Analysis

• Marketing Step 2: Market Analysis

• Marketing Step 3: The Marketing Mix

• Marketing Step 4: Break-even Analysis

• Sales and Customer Service

• Fixed costs

• Insurance

• Cash flow

• Financing strategy

• Raising capital

• Venture capital

• Legal Structure

• Manufacturing

• Buying Wholesale

• Production-Distribution Chain

• Leadership and Management Styles

Locate Appendix 2 and Appendix 3 of Entrepreneurship: Starting and Operating a Small Business:

Refer to Appendix 2 as a sample and Appendix 3 as a format guide. The business should reflect the merits of a plan that represents a business venture in a real business environment. As you prepare your business plan, ask these questions:

• Does this business plan do justice to my dreams and goals of owning a business?
• If I saw this business plan presented by someone else, would I be interested and eager to participate and invest in the project?
• The above resources can be used but they are not always easy to access. The final plan MUST include the following parts:

Executive Summary

Mission and Vision Statements

Organization Structure

Description of Activities

Marketing Strategy

Management

Plan of Operations

Pro Forma Financial Data