What is Sale of Goods Act, and Consumer Protection in BC?

Let ‘Er Rip sells new and used snowmobiles. Last January it
advertised a major sale. “All inventory MUST go!”. The sale attracted
Morley. “Maybe”, he thought, “I should get a used sled (snowmobile), go
ripping with friends.”

Morley went in, told the salesperson he wanted a really good deal on a
basic used machine. He also told the salesperson he didn’t know much
about snowmobiles. The salesperson showed him 3 different options, said
they were all close to the same. Morley liked the bright red one, and
bought it for $7500 plus tax.

Anxious to practice before going riding with friends, Morley took the
machine out the next time it snowed. He was halfway up Sand Creek when
the snowmobile suddenly died. Luckily he was in cell range. He called
his best friend to come help. His friend rode in and towed the dead sled
back to Morley’s truck. They loaded it, and Morley drove straight to
Let ‘Er Rip. He was angry, embarrassed and wanted his money back. He
felt “Ripped” off.

Apply what you’ve just learned
about the Sale of Goods Act, and Consumer Protection in BC, to this
situation. In your post, either take the store’s point of view OR the
consumer, Morley’s, point of view. Looking forward to a good debate!