Go to the websites of three advertising agencies, homework help

This is a one page assignment.

Go to the websites of three advertising agencies. Websites for some of these top ad agencies are here: http://www.top50adagencies.com/. View some of their creative work. What advertising agencies did you visit?

Select a creative advertisement (TV, radio or print) that is specifically for a service provider. Describe the ad. Discuss what you think makes the ad creative. Which advertising agency created the ad? Include the web link to the ad.

In ten words or less, state the message that you think the ad is trying to communicate. Discuss how you think this ad is being used to reduce GAP 4, the communication gap.

Discuss which of the five general strategies for achieving integrated service marketing communications this service provider appears to be using in this ad. Justify your answer.