Application: Applying Bowenian and Structural Theories

Theory-based treatment planning, the type you will use throughout this course, is informed and guided by your theoretical orientation. Incorporating your theoretical orientation into treatment planning will help you set goals and choose treatment techniques and interventions appropriate for the client(s) you serve (Gehart & Tuttle, 2003). This week you apply two counseling theories, Bowenian and structural, to formulate your treatment planning and apply appropriate interventions.

In this Application Assignment, you watch videos of counselors demonstrating the use of Bowenian and structural theories in family counseling. You then formulate treatment plans for the families in the videos, applying the theories in question and justifying the use of appropriate interventions. Keep in mind that while you may not have adopted either of these theories as your theoretical orientation, you should still base your treatment planning and interventions on them for the purposes of this Application Assignment.

Reference:
Gehart, D. R., & Tuttle, A. R. (2003). Theory-based treatment planning for marriage and family therapists. Belmont, CA: Brooks/Cole.

The assignment (4–6 pages)

Based on the theory demonstrated in both videos:

• Define the problem.
• Formulate a treatment plan including short- and long-term goals.
• Describe two theory-based interventions you would use and justify your selection.
• Explain one anticipated outcome of each.

Support your Application Assignment with specific references to all resources used in its preparation. You are asked to provide a reference list for all resources, including those in the Learning Resources for this course.

Submit your assignment by Day 3.

In this course you will develop a business plan for a community hospital that is considering the addition of an urgent care center. Each week you will complete content needed for your business plan. The purpose of this plan is to evaluate the feasibility of the service and make a recommendation on the location and structure of the center. It will serve as a roadmap. The plan will help you analyze and evaluate marketing, financial and economic considerations, and technology needs to help you make the best decision on location, services offered, and operational structure.

Createa 10- to 12-slide Microsoft® PowerPoint® presentation that is an education tool showcasing your knowledge of the business plan process and its purpose.

• Explain the purpose of a business plan.
• Explain the types of information and data you might include in a business plan and why that data would be meaningful to the plan.
• Describe how the information provided would be organized to lead the audience to a conclusion and decision.

Cite 3 peer-reviewed, scholarly, or similar references to support your presentation.

Format your assignment according to APA guidelines. Include a title page, detailed speaker notes, and a reference page.

DISCUSSION POST MUST BE 10+ SENTENCES AND THE PEER REVIEW MUST BE 7+ SENTENCES PLEASE USE YOUR OWN WORDS AND DO NOT COPY FROM OTHER SITES STAY ON TOPIC ,BE POSITIVE , AND DO NOT COMMENT ON GRAMMAR ERRORS. TALK DIRECTLY TO CLASSMATES IN PEER REVIEWS!!! YOU MUST COMPLETE BOTH PEER REVIEWS AND DISCUSSION QUESTION!! THANK YOU

1) DISCUSSION QUESTION

Consumer protection is an important issue, but how much responsibility should the government have in protecting consumer? There are many products that pose a health hazard yet are legal. Choose one of the following examples and explain whether or not you think that the government should ban the product.

• Cigarettes
• Beer, wine or liquor
• Fast food

2) PEER REVIEW #2 (HEATHER)

Hola Class,

I’ve had my run with alcohol in my day. I’ve gotten two OVI’s. Therefore, I’m going to choose the alcohol. Some of the top states that drink the most alcohol are not as populated areas like South Dakota, Idaho, Alaska, Wisconsin…with 30% driving fatality death rate in just the United States alone. More that 15 million people struggle with an alcohol related disorder, but less than 8% go for treatment. During the prohibition time period, it was acting like how Marijuana is now. It’s basically the big pharmaceuticals not making enough money, so they’re trying to keep marijuana illegal. Alcohol is completely different from it. The side effects are the polar opposites. I’m all for having a couple beer or drinks here and there. The abusers are making it more difficult to go out and drink. This is why I stay at home, if I do. No, I don’t think that alcohol needs to be illegal, but I do think the consumption age should be at 25 and up. 21, the brain is still growing some. 25, in Ohio, you can rent a car, make sure your credit is okay, more of an adulting life. Maybe ID’s can have a better test strip, like the $100 has, to make sure that the person isn’t falsifying an identification to get booze.

3) PEER REVIEW #2 (FELICIA)

Although all three products cause a health risk to consumers, I choice cigarettes which I believe to be the most deadly of the three. I have witnessed first hand the aftermath of long term cigarette smoking my Dad cannot speak today because he had stage 4 cancer of the Larynx and had to have his vocal box removed. Cigarettes should be banned because of the cancer risk to consumers. I think it is very unethical for a company to knowingly manufacture a product they know kills people, tobacco kills 5-6 million people annually. Consumers could save lots of money if cigarettes were banned and decrease their chances of getting cancer. Smokers also put non-smokers at risk with secondhand smoke.

Directions: Create a Feasibility Study for Harley-Davidson using the following outline:

Part I: Differentiation Strategies

The analysis of current strategy and competitor analysis you conducted last module impressed the senior vice president. She now needs you to delve into the brands and analyze them by conducting a business unit analysis and presenting your findings in a three-part PowerPoint presentation.

Research the Harley-Davidson (H-D) Web site for each brand, and review the annual report for relevant details of the size, scope, target market, services and amenities, and other salient points of differentiation. Include these details in Part I of your PowerPoint presentation.

From the research and analysis of the business units, identify:

• A description of each brand or business unit that provides a clear picture of the brand and its place in the overall portfolio of Harley-Davidson.
• The target market of each brand.
• How the brands are alike and how they differ.
• A preliminary analysis of any gaps that exist in the portfolio that might lead to opportunities to add to the brands.
• Your analysis of possible merger/acquisition/joint venture possibilities and what would be achieved or accomplished through the merger/acquisition/joint venture.

Part II: SWOT Analysis

Perform a SWOT analysis for Harley-Davidson and include this information in Part II of your PowerPoint presentation.

• Based on the internal analyses of the SWOT analysis, assess the functional areas, resources, capabilities, and strengths H-D possesses. Please be sure to cover the following functional areas in your assessment:

  • Marketing:New product development, integrated marketing planning, marketing communications, and building customer loyalty.
  • Operations:Quality, service, and consistent execution.
  • Human Resources:Hiring, training, developing talent, and performance planning. Avoided lawsuits and bad PR due to its hiring practices. Is ethical in its HR practices.
  • Executive Leadership:Industry knowledge and experience, vision about where the industry is heading, and strategy execution.
  • Supply Chain Optimization:Strategic sourcing of input, vendor management, integrated IS, and joint forecasting with suppliers.
  • Corporate Responsibility and Ethics:Concern for corporate citizenship and the environment. Present any potential ethical concerns as well.
  • Safety and Quality:How the motorcycle industry is dealing with safety and quality issues.

Part III: Growth and Profitability Strategies

In addition, the executive board is interested in your ideas about bold strategies for the future. The strategies you recommend will have to contribute to growth and profitability, as outlined in the Annual Report.

You will want to pay special attention to exploring vertical integration, strategic alliances, and the internal growth of new brands entering new geographic markets, and/or additional acquisitions.

Consider the following:

• Is Harley-Davidson, Inc., (H-D) competing in the right businesses, given the opportunities and threats present in the external environment? If not, how can H-D realign its diversification strategy to achieve a competitive advantage?
  This may include additional diversification to take advantage of opportunities such as further vertical integration.
• Is the corporation managing its portfolio in a way that creates synergy among its businesses? If so, what additional businesses should it consider adding to its portfolio?

After you have reviewed the growth and profitability strategies, create a list of possible strategies to present a full range of ideas.

Part III of your presentation should include your complete list—all potential ideas—for the senior vice president. This is your chance to be creative.

Next, rank your ideas from best to worst. To do this, keep in mind several things such as fit with current strategy, resources and capabilities, and difficulty of execution.

For each of your top five ideas, add the following:

• Briefly describe the strategy.
• Why you picked it as one of the top five.

Think about such things as:

• Does the strategy build on current competencies and foster horizontal relationships among brands? In other words, what can be leveraged or shared? What are the pros and cons of this strategy?

Your PowerPoint Feasibility Study presentation will also include slides pertaining to the following assessments:

• Part I:Identification of size, scope, target market, services, amenities, and points of differentiation.
• Part II:SWOT analysis that includes marketing, operations, human resources, executive leadership, supply chain optimization, corporate responsibility, ethics, safety, and quality.
• Part III:Growth and profitability strategies, including your top five strategic ideas and support.

Submit the PowerPoint Feasibility Study presentation to the senior vice president so that she can review the alternatives and provide you with feedback about your ideas.

Submit your presentation to theM3: Assignment 2 DropboxbyWednesday, April 15, 2015.